…means it’s time to go places–like out to Pyramid Lake in the Angeles National Forest to film this gem on a rare rainy day in Southern California:
A Toyota saleswoman encourages her customer to go tow something with his new Toyota Tundra and he gladly accepts her challenge. He and his buddy use the truck’s power to rescue a sunken fishing boat ironically named “Unsinkable” from the depths of a lake.
Extra bonus, it ran while the Cleveland Cavaliers dismantled the Boston Celtics in the NBA Eastern Conference Finals. Tough nuts, Beantown!
A huge thank you to Furlined Productions, Saatchi & Saatchi, the Toyota Motor Company, director Brian Aldrich, and the great Ross Lacy Casting for the opportunity, and to my team at APA for keeping me busy!